R7474 IS A SPV Studio, think of SPVs as a
wedge into competitive rounds.
We let you double down on winners, reduce dilution, and enter tough deals at the size you want. We handle the structure, paperwork, and execution - you just manage your ownership position with more control.

We believe the most overlooked opportunity in private markets isn’t fighting for allocation in primaries, it’s solving the liquidity bottleneck for employees, founders, and early investors.
High-growth companies want to keep their cap tables clean. Funds don’t want to bother with small secondary blocks. Meanwhile, employees who’ve built real enterprise value are left holding illiquid stock with no path to cash. That’s the gap we fill.
Our SPVs are structured around direct secondary access / tender offers, not primary scraps. We work directly with employees and insiders to unlock liquidity without slowing down company momentum.
For investors, that means clean entry into companies that are otherwise impossible to access.
We build SPVs in focused sectors. Instead of raising a blind pool, we set a clear shortlist of companies where we already know secondary demand exists. Investors know exactly what they’re buying into, and companies get a partner who can move fast when employees need liquidity.
We think SPVs should work: fast, targeted, and aligned with the real needs of generational companies and the people building them.
Deal Sourcing
Sector Coverage
Liquidity Solutions
Portfolio Support
Transaction Structuring
Investor Access
We operate on discretion. R7474 is backed by a small network of family offices, institutional allocators, and operators who share conviction in direct secondary access, tender offers, and the secondary market. We keep their names private and extend the same level of trust to the companies we partner with.
We run focused, single-company SPVs. No fund mechanics, no red tape just direct, aligned exposure to generational companies.
-Targeted secondaries: we buy from founders, employees, and early investors, not the market.
-Concentrated structure: each SPV is its own vehicle, built for speed and clarity.
-Aligned incentives: everyone on the same side of the table: clean terms, no drag.
-Discreet process: we operate quietly and close fast.
Robert Langerholc
Founder, R7474
Before R7474, I built and advised companies across data, research, and growth strategy, leading teams that worked with VCs, private equity firms, and operators on market intelligence and deal flow. I'm also the founder of Vector Research Partners (V4RP), a research firm used by investors and corporates to make high-conviction decisions in established and emerging markets like AI, defense tech, and re-industrialization.
That operator-to-investor path shapes how R7474 works: fast, analytical, and focused on execution.